Items related to Medici Effect: What You Can Learn from Elephants and...
Why do so many world-changing insights come from people with little or no related experience? Charles Darwin was a geologist when he proposed the theory of evolution. And it was an astronomer who finally explained what happened to the dinosaurs.
Frans Johansson’s The Medici Effect shows how breakthrough ideas most often occur when we bring concepts from one field into a new, unfamiliar territory, and offers examples how we can turn the ideas we discover into path-breaking innovations.
Frans Johansson’s The Medici Effect shows how breakthrough ideas most often occur when we bring concepts from one field into a new, unfamiliar territory, and offers examples how we can turn the ideas we discover into path-breaking innovations.
"synopsis" may belong to another edition of this title.
Review:
...there is a good deal that managers can draw from this collection of
ideas. - From the Hardcover edition
-- The Financial Times, September 23, 2004
Synopsis:
ideas. - From the Hardcover edition
-- The Financial Times, September 23, 2004
"The Medici" examines why creativity and insight are incredibly vibrant at the intersection of domains, disciplines, cultures and fields and tells us how to get to those places. Frans Johansson, an entrepreneur and journalist, brilliantly reveals the core principles that reign when divergent concepts are combined. Whether one's goal is to cure cancer or invent a better ball-point pen, this book will help anyone generate higher quality ideas and live and work a little closer to the intersection.
"About this title" may belong to another edition of this title.
- PublisherHarvard Business Review Press
- Publication date2006
- ISBN 10 1422102823
- ISBN 13 9781422102824
- BindingPaperback
- Edition number1
- Number of pages224
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